Tim Reid, a luminary in the realm of creativity and innovation, is best known for co-creating the BAFTA-winning BBC One sitcom Car Share and Dave’s Meet The Richardsons. However, he’s not just a comedy writer; he’s also a passionate advocate for inspiring creativity on a grand scale.
With over 25 years of experience working with creative giants such as What If!, McCann Erickson, and the BBC, Tim brings a wealth of expertise. As an inventor, writer, planner, and leader, he has successfully re-imagined the future for clients ranging from Carling to Coca-Cola, Danone to Durex. In doing so, he has ignited their creative potential.
Tim’s speaking engagements take him across the globe, where he shares his wisdom on boosting creative prowess and generating groundbreaking ideas. His goal is to galvanize teams, encouraging them to think differently and fostering agile, audacious thinking.
Furthermore, Tim delves into the significance of humor in the workplace. He unpacks the neurological impact of laughter and explains why our best ideas emerge when we’re having fun. Tim also shares the tools and techniques employed by comedians and comedy writers to consistently generate fresh material.
In addition, drawing from the wisdom of advertising legend David Ogilvy, Tim emphasizes the importance of making thinking as funny as possible to unlock innovation. As a result, Tim Reid—truly a maestro of creativity—inspires organizations to elevate their creative game, break free from conventional thought, and reinvent their businesses with humor and imagination.
