Sam Jones is an entrepreneur and founder of Gener8. He pitched his business on an episode of Dragons Den in 2021 and received offers from both Touker Suleyman and Peter Jones. Touker said Sam Jones’ pitch was the best he’s ever heard.
Gener8 sells itself as the future of data ownership. The idea is when we browse the web, we often have no choice but to accept a webpage’s cookies, allowing companies to gather your data and make money from selling on the information they collect about you. Gener8 puts a stop to that and lets you take control. What Sam Jones has done, is develop the Gener8 browser that actually pays your for looking at adverts that may be of interest to you and you decide who gets to see your data.
Sam Jones 3WPrior to setting up Gener8 Sam Jones was a Red Bull global brand manager. When he started Gener8 in 2017 there were four people employed. After the Dragon’s Den pitch the work force increased month by month. So did the investors, some of whom are well known. Names like Harry Redknapp and Tinie Tempah were keen to be involved.
The former Dragon, Tej Lalvani also contacted Sam after the show and he too is now an investor. Tej said “Sam’s dedication and vision for the company inspires real belief in me that he’ll succeed in what Gener8 is setting out to do.”
Sam Jones is an extraordinary motivational speaker who speaks all over the globe. His keynotes cover tech, data, business ethics, AI and finance. Also, his captivating story and the ongoing journey of his company.
