Paul Adamson is a visionary business leader, entrepreneur, and international keynote speaker known for his resilience, leadership, and ability to drive transformative change. His journey from professional sailor to reviving Oyster Yachts—a prestigious British luxury yacht brand—highlights his exceptional leadership.
In 2018, Oyster Yachts entered administration. Paul joined the turnaround team and led the revival. Under his leadership, the company regained trust, rebuilt its forward order book from £0 to over £185M in just 3.5 years, and secured a stable global future.
Today, Paul shares his expertise to help leaders and teams navigate change, build resilience, and spark innovation. His keynotes go beyond motivation. They offer practical, transformative strategies organisations can apply in real time. Leading companies such as Indeed.com, Zurich plc, and Red Bull—as well as Valeo Foods Group plc, Horseware Ireland, Henri Lloyd, and The Shed Distillery—have benefited from his insights in leadership, resilience, sales, marketing, and strategy.
In 2022, Paul faced a personal test when diagnosed with Follicular Lymphoma. He applied the same principles he teaches—resilience, mindset, and adaptability—to overcome the challenge. Now in remission, he supports the Follicular Lymphoma Foundation (FLF) with passion and purpose. His keynote at FLF’s inaugural gala raised over £500,000, showcasing his power to inspire and make a lasting impact.
Whether at a company conference or an immersive leadership event, Paul delivers targeted, relevant messages. His mission is to help organisations reframe challenges as opportunities, become more agile, and thrive with long-term purpose.
