Dr. Alan O’Neill is a globally recognised expert in change, culture, and customer experience. He brings over 30 years of experience helping organisations turn strategy into measurable results.
Throughout his career, he has worked with leading brands including Google, Intel, PwC, Selfridges, Toyota, and The United Nations. In particular, he helps organisations close the gap between ambition and execution. This proves especially valuable when change stalls, culture drifts, or customer promises fall short.
What sets Alan apart is his practical and commercially grounded approach. While he rigorously tests his models, he prioritises real-world application over theory alone. As a result, he equips leaders with clear frameworks and actionable tools that deliver results.
Moreover, his work blends data, research, and hands-on experience with a strong understanding of human behaviour. Consequently, organisations not only design change effectively, but also embed it successfully across teams.
As a keynote speaker, Alan is engaging, experienced, and highly relevant to modern business challenges. He combines energy and storytelling to connect with diverse audiences in meaningful ways.
Importantly, he tailors every keynote to the specific audience and context. He often incorporates pre-event insights, ensuring strong relevance and immediate impact. His stories from supporting Selfridges remain particularly popular and widely requested.
At the centre of his work is the 7-Steps to Profit™ framework. This model connects culture, strategy, customer experience, and execution into one aligned system. He describes it as the “golden thread” that links vision to reality.
As a result, audiences leave with greater clarity, confidence, and capability to lead change effectively. His insights resonate strongly in a world shaped by AI, sustainability, disruption, and rising expectations.
In short, Alan delivers insight that is practical, commercially grounded, academically validated, and immediately usable. His engaging presence ensures the message lands clearly and lasts beyond the event.
