Daniel Bobroff

Daniel Bobroff

Keynote mic

UK

£5k to £10k

Categories:

Sales & Marketing
Business & Management
Change, Innovation & Creativity
Communications & Engagement
Future & Technology

BIO

Daniel Bobroff is one of the world’s top retail technology speakers, inspiring others to be game changers. He is passionate about retail’s digital transformation and the evolving customer experience. With a unique journey, Daniel offers a fresh perspective that guides many well-known retailers, agencies, and brands. He combines visionary thinking with practical roadmaps to success.

As the founder of Coded Futures, a creative technology advisory firm, and former co-founder and Investment Director of ASOS Ventures, Daniel has over two decades of experience as an innovator, entrepreneur, mentor, and investor. His contributions have spanned advertising in video games to chart-topping titles that sold millions. Today, he is a leading thought leader and keynote speaker in retail and fashion technology.

Daniel pioneered in-game advertising, coining the phrase “selling Mario to the admen,” and built Microtime, the first and leading digital advertising agency for in-game ads. This medium has since grown into an eight-billion-dollar industry. He also led Deibus Studios, a UK and France-based video game developer, specializing in extreme sports games for PlayStation, Xbox, and Nintendo, with over 50 million units sold.

Daniel has founded, invested in, and led companies across virtual reality, visual search, e-commerce, and ad-tech. At ASOS, he launched the company’s venture capital arm, aiming to invest in the latest retail and fashion technologies. His network covers cutting-edge innovations in marketing, production, and customer experience.

Daniel is known for his talks on the future of retail technology. He emphasizes the need for personalized, immediate, and interactive mobile experiences, and believes that every retail business will ultimately become a technology-driven enterprise. Recently, he has delivered keynote addresses for the Retail Institute, Salesforce, Google, and Facebook.

Testimonials / Achievements

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