Dan Hill, PhD, pioneered the use of facial expression decoding in business to capture and quantify human emotion.
As a result, he helped organizations apply emotional intelligence more effectively in both the marketplace and workplace.
Early on, Dan recognized that emotions drive decision-making more powerfully than logic alone. Therefore, he built methodologies that translate subtle emotional signals into clear, actionable business insights.
Through his company, Sensory Logic, Dan delivers research and consulting that reveal what people truly feel. Notably, the firm has partnered with more than 50 percent of the world’s top 100 B2C companies. Consequently, global brands rely on his work to strengthen customer engagement, leadership, and employee performance.
In addition, Dan is the author of ten influential books on emotion and human behavior. His best-known work, Emotionomics, includes a foreword by The Simpsons co-creator Sam Simon. Advertising Age also selected the book as a must-read for marketers and business leaders.
Beyond publishing, Dan is a sought-after keynote speaker on the global stage. He has delivered keynotes in more than 25 countries, reaching audiences across industries and cultures. Along the way, major media outlets frequently turn to him for expert insight.
Accordingly, Dan has appeared repeatedly on CNN, Fox, and MSNBC.
He has also featured on ABC’s Good Morning America and NBC’s The Today Show.
Meanwhile, leading publications regularly spotlight his work and perspective. Coverage has included a front-page profile in The New York Times and features in The Wall Street Journal and Politico.
International outlets such as China Forbes have also highlighted his expertise.
Most memorably, Dan provided live facial expression decoding during the royal wedding of Prince Harry and Meghan Markle. That commentary earned coverage ranging from global news outlets to lifestyle publications like Cosmopolitan.
